If you are maintaining a blog, make sure you have the following:
1. A strategy
2. Posting schedule (post at least 2 times a week)
3. A ‘comments’ policy (if you are moderating comments, how long do you take to approve them)
4. ‘About Us’ section
5. Non – company links
6. RSS Subscriber buttons
7. Photos to increase interest
8. Videos to engage your viewers
9. A ‘personal touch’ so that your blog isn’t just another news blog
10. Links which point back to relevant pages of your site (blog)
11. Custom header graphic
No comments:
Post a Comment